LED Packaging Companies in The Market Positioning Strategy

"LED package, the future will vary from the lighting is concerned, due to the

LED lighting 

development of technology, the evolution of the market, there will be integration and change , which can not be very simple,like the traditional sense of the upstream division,midstream and downstream ."Guowei Xiao  as a representation of the upstream suppliers, will not do LED lamps.We will be closely LED lamps loyal partner in the future .

Guowei Xiao thinks that the whole future development, in 2020 , especially before 2017 , with the push of technology, packaging technology prices will continue to decline. In the next few years , LED chip packaging technology, the next few years with white LED chip packaging technology will be integrated technology evolution and vertical integration . These techniques become directly affect the LED Board product form, performance indicators, digital, intelligent,application, significant differences . The importance of system integration have become increasingly prominent.The relationship between the so-called midstream, downstream , upstream will eventually become such a smile curve , the upstream device will become part of the supply.Midstream is assembled lamps , lighting design is the downstream channel , the system design .

Packaging companies in terms of the two channels,one to do the upstream epitaxial chip and second,downstream,making lamps.But part of the package is not going to disappear and in the process will evolve through a number of updated features occur.

"LED technology vertical integration of the industry itself,but also through cross-industry,cross-disciplinary integration to achieve industrial leap, get rapid development ."Guowei Xiao  expressed optimism that the new LED lighting systems,LED lighting products the next 3-5 years will gradually integrate digital,intelligent systems , intelligent lighting, will create a huge market beyond the traditional lighting.