LED Lighting Is Expected to Become A New Growth Point

LED lights

Layout is conducive to the promotion of diversified products.

LED lighting and diversified distribution channels will become Chinese LED industry in 2014 concern two hot spots.

LED lighting is expected to become the industry's new growth point. With the rise of emerging lighting industry, people demand for furniture, lighting, urban landscape, public transportation and other areas, but also toward a more humane, intelligent direction. Intelligent lighting will inevitably become a choice. At present, our intelligent lighting products less than 2% market penetration, product applications mainly in dimmable LED landscape lights, adjustable color temperature LED lights and surveillance. Future, smart home lighting and intelligent street lighting will greatly expand the market space.

Diversified distribution channels or help to further promote the domestic LED application products. Traditional lighting companies for distribution, engineering and other traditional channels resources monopoly squeezing many emerging LED enterprise sales channels. With the growing diversity of the sales model, e-commerce channels, designer invisible channels and pioneering applications has become part of the LED lighting business in the channel layout important consideration. For example: From the beginning of the second half of 2013, on the ground, including optoelectronics, Tsinghua Tongfang, Chau Ming Technology LED lighting several other listed companies in the Lynx, Jingdong online platform opens up an online store; Foshan Lighting, NVC , three male Aurora, etc. These transition from traditional lighting lighting business to business platform were also key layout. This trend is expected in 2014 will be further deepened, diversified distribution channels, in favor of the promotion of LED products.